- Joana and Georgina met at design school in 2006. Their shared inclination for wearing no jewelry unless it was exactly what they envisioned, combined with the influence of a strong jewelry tradition from their hometown, led to the birth of Amandina Jewelry. Soon after, major publications started writing about the brand and retailers in Mexico, Europe and the US placed their firsts orders. Passion for detail, commitment to fair trade and innovation are the core values of Amandina Jewelry, now with seven collections, including a bridal line. These collections are sold in four continents at exclusive boutiques, like Saks Fifth Avenue Mexico. Currently, Joana lives in Mexico City and Georgina in New York City.